Photo Credit: iStockPhoto/Galeanu Mihai
Do you think about all the phones, laptops, or cables you’ve used over the years and where they might have ended up? For the most part, these retired gadgets often end up in landfills, and recycling isn’t as green as we would like it to be.
Many vendors trick customers by using buzzwords such as ‘responsible disposal’ or ‘eco-friendly’, but often that’s just greenwashing and far from the truth. If you’re an individual or run a company and want to do the right thing, you must not fall for this wordplay and ensure that your e-waste is handled correctly.
To make this happen, you must know how to vet vendors and monitor your e-waste disposal practices. Here is a guide to avoid greenwashing and vet vendors to stay transparent.
You might not be able to spot greenwashing right away. The vendors may appear to be very friendly, experts on environmental preservation, and seem responsible, but if you dig around, you may find the situation dire.
Here are some signs of Greenwashing you need to watch out for:
If the e-waste disposal company uses many keywords such as eco-friendly, green, and sustainable without any substance to its claims, then it is probably bogus and vague. Every claim the company makes, they should have proof to support their claims.
A lack of recognized standards for e-waste disposal certifications means that the company is not equipped to handle e-waste disposal responsibly.
Ask for a complete explanation of the e-waste disposal process from the first to the last step. If the vendor cannot give you a satisfactory answer, consider looking for a company that operates completely transparently.
All that glitters is not gold, so if you see a lot of green messaging in their branding, that should raise red flags for you. Look for leaves, earth icons, and other eco-friendly icons.
Spotting greenwashing companies is not a solution, but you must find vendors you can entrust with your e-waste. It does not matter if you are a business looking to safely and sustainably dispose of your old devices or are an eco-conscious individual, use these tips to vet vendors before you give them your electronics.
To get more and more information from your vendors, you need to ask all sorts of questions, and the vendor should have all the answers without hesitation. Questions can include:
If you are unhappy with the answers, you can always ask the vendor to explain. If the explanation still feels vague or the vendor avoids the question, then there is something fishy.
Certifications are essential for E-waste disposal, and a company operating without proper certifications is problematic. With certifications, you can easily distinguish legitimate from fake companies. Look for certifications such as R2, e-Stewards, or ISO 14001. They hold companies to strict standards for safe and ethical disposal.
These certifications should be featured on the vendor’s website. If not, ask the vendor directly. If they hesitate to give you proof, take that as a red flag.
Don’t just trust these vendors’ words when they say they recycle properly. Instead, they should be able to show you just how they recycle E-waste. As proof, you can ask for a chain of custody documentation or certificates of recycling completion.
Using this, you can be absolutely certain that your e-waste did not end up in a landfill in a country overseas. These documents can help you not just trace but prove the ethical disposal of e-waste for your own audits.
Be very careful when talking to the vendor and listen to what they say. They often end up telling you all about their service. Look for telltale signs, such as whether or not they are open or willing to answer tough, detailed questions. Are they trying to spin you around in a web of jargon, conveniently avoiding actual answers? The more open the vendor is, the more trustworthy they are.
If you want to go a step further, ask the vendor for LCAs. The results of these assessments can give you a complete picture of the recycling process and its environmental impact. If your vendor readily shares this information, they have nothing to hide.
Different third-party sites perform audits for these vendors. Look for these audits and choose the vendor with the best reviews. This can add a layer of satisfaction that your e-waste is in good hands, and others vet the company.
While vetting vendors is one side of the picture, the other side is your personal effort to have transparent e-waste practices. Even if you are a small business or a large company, it is your social and environmental responsibility to stay transparent about your e-waste disposal. Here’s how you can do it:
Be extremely clear and public about your policy on e-waste management. Make it a point to discuss this on your online platform about how you manage your old electronics. This will make your approach public and build credibility with your audience.
Use your partnership with your vendors to testify that you are following safe and sustainable e-waste disposal practices. Share the details of this partnership, including the vendors’ names and whatever certifications they have, on your own platforms. This will also help you boost your reputation by highlighting your connection with reliable vendors.
It is a good practice to document everything and then keep the documents safe. Keep track of all the certificates you may receive for recycling gadgets, the chain of custody records, and other audit results. With these documents, you can prove your compliance and share them with any stakeholders or regulatory bodies.
Most companies like to feature that they recycle responsibly on their websites, but if you want to be completely transparent, you must add more details. Share the numbers, the process, and how many devices you prevented from ending up in landfills, and how many were recycled. If you skip the details and just make claims, then that can end up looking like greenwashing.
Your team is involved in the complete process, and to ensure the right practices, you need to provide your team with the necessary training to handle e-waste disposal. Here are 15 e-waste documentaries that can help your employees understand the gravity of the situation. Hold in-house workshops on how to collect, store, and dispose of old devices responsibly. With a trained team on your side, you can minimize mistakes and ensure consistent practices.
Companies often mistake e-waste disposal for a one-off, but you shouldn’t just assume that everything will be fine. To ensure consistency, regularly review your practices and conduct audits to ensure that all your standards are met. Regular audits can help you stay on top of e-waste disposal and stay transparent.
Keep your e-waste practices credible and clear:
Are you aiming to be more eco-friendly and socially responsible? Then you must avoid greenwashing at all costs. Vetting vendors and making sure you only work with the right ones is essential to safely disposing of your e-waste, or it will only end up in the landfill in some poor, overseas country.
Over the years, we have been filling up land with e-waste, and now is the time to make more responsible decisions. Use this guide to avoid greenwashing and properly vet vendors to cover all aspects of e-waste disposal. If you need any help, feel free to contact us, and we will send you our free e-waste pickup service immediately!
Kelly Sampson is a writer, blogger, and environmental enthusiast. She has strong opinions about climate change, the dogs vs. cats debate, and Oxford commas. She has lent Hummingbird International her engaging and spirited voice and turned our blog into a great place to find valuable information about e-waste, e-waste recycling, and the ITAD industry. Explore our blog to read more of her work.